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The Untold Story of Melanie Marquez
Year of Release: 1987
Director: Artemio Marquez
Screenwriter: Ricky Lee
(From a story by Melanie Marquez)
Producer: Miracle Boy Films International
Cast: Melanie Marquez, Caridad Sanchez, Tony Santos Sr., Rosemarie Gil, Totoy Marquez, Rene Salud, Maya dela Cuesta, Renee Salud, Lawrence Pineda, Romy Diaz, Tony Bernal, Karla Kalua, Desiree Verdadero, Sonny Pinga, Odette Khan, Virginia Angeles, Ma. Cecilia Magmayo, Julie Ann Cortez, Daryl Tupaz, Mark “John” Marquez, Cherry Ong, Rodolfo Manlangit, Ricardo de los Remedios, Ma. Luisa Laurel MacCutcheon
While enduring persecution at a young age from her wealthier and fairer classmates, Melanie helps out her mother by working as a domestic helper at a bordello, where the women admire her height and beauty. Exasperated by her mother’s rage over their economic difficulties, she follows her mother’s suggestion to seek assistance from her estranged father Artemio, who has attained some success as a movie director in faraway Manila. Artemio’s mistress resents the appearance of her partner’s legitimate child and banishes Melanie from their home and office. She tells her mother about the other woman badmouthing them, upon which the mother confronts the mistress. Melanie decides to train on her own as a model, and attracts the attention of fashion designer Renee Salud, who grooms her for local and eventually global beauty contests. Melanie fulfills her dream of winning the Miss International crown, but she also realizes that heartaches will remain an essential part of her life, regardless of whatever station she attains.
No better proof of how well the Philippine film industry used to thrive lies in such a sample as this. Artemio Marquez was virtually an ancient relic by this time, having lived and worked through two Golden Ages of productivity, his primary distinction lying in how his production house made a breakout star out of Nora Aunor via a series of musical quickies. When his daughter Melanie became the second globally renowned figure that he was associated with, his film-mogul acuity kicked in and, doubtlessly inspired by Aunor’s transformation into the country’s major performer, impelled him to create the kind of personal project that only an openly eccentric yet highly professional showbiz longtimer could pull off. Melanie Marquez, who was also just as invested in the undertaking, affirms her seriousness by allowing herself to be slapped multiple times, sometimes in slow motion, by every major character who happens along.[1] Despite The Untold Story of Melanie Marquez’s otherwise dismissible premise and handling, the film presents a useful record of Melanie’s catwalk prowess. Even more significantly, it prevails as a rare contemporary incarnation of authentic camp, according to the paradigm stipulated by Susan Sontag in her 1964 article “Notes on ‘Camp’”: inadvertent in affect, premised on artifice, funny despite its serious intent, open to multiple readings by insiders, utterly embraceable given the proper perspective and preparation, with Melanie’s undeniably androgynous appeal overlooking the proceedings.
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Sa Puso Ko Hahalik ang Mundo
English Translation: The World Will Kiss My Heart
Year of Release: 1988
Director & Screenwriter: Artemio Marquez
Producer: Regal Films
Cast: Snooky Serna, Gabby Concepcion, Pops Fernandez, Martin Nievera, Lotlot de Leon, Ramon Christopher, Caridad Sanchez, Daria Ramirez, Rez Cortez, Tita Muñoz, Subas Herrero, Lucita Soriano, Ester Chavez, Mario Escudero, Charlon Davao, Judy Anne Santos, Jane Zaleta, Ryan Fortich, Luis Benedicto, Egay Gonzalez, Jay Cuyuca, Nemits Rivero, Ceso Yusi, Brigham Manalastas, Ernesto delos Reyes, Ric Mercado, Chito Ilagan, Butch Miraflor, Mark Lopez, Mercie de Vera, Marlene Vegasca
Growing up in rural poverty, Aurora and Amalia have to cope with the sudden death of their mother by agreeing to having their sister Claudia adopted by a wealthy couple, who rename the child Betty and bring her with them to the US. When they grow up, only Aurora remembers the separation; she permits her boyfriend Benjie to seek his fortune in Manila but fails to hear from him after a while. This is because the owner of the nightclub where he works, a wealthy widow, entraps him so she can possess him as her new hubby. Short of cash for continuing her studies in the city, Amalia decides to find work as well. Albert is smitten by her and gets her hired at the same workplace where Benjie landed, since the owner (now Benjie’s wife) happens to be his elder sister. Betty visits the Philippines with her husband Renato, a struggling musician, so they can stage a concert where Betty will be singing Renato’s compositions. Aurora, who’s searching for Benjie, is distracted while walking and gets hit by Renato’s car. The guilt-ridden Renato takes his victim to his home so she can recover and gives her a job as domestic helper, but Betty resents her presence and keeps quarreling with her husband and still-unrecognized sister.
The triumph of The Untold Story of Melanie Marquez signaled that Artemio Marquez still had some squall in his sails at an age when most people would be enjoying their retirement. Regal Films’ Lily Monteverde, an even more voracious talent-hunter than he’d ever been, contracted him and made sure to corner all the crowd-pleasing material that his impressively extended film practice enabled him to churn out. For better or worse, Marquez embodied the quintessence of the Pinoy filmmaker-as-journeyperson. The lore that he’d managed to store up, however, held him in good stead, and could best be sampled in his first project for Regal. Sa Puso Ko Hahalik ang Mundo had none of the personal signature (such as it is) that he’d endowed in his daughter’s luridly luminous biofilm, and it bore the stamp of “Mother” Lily’s insistence on casting young real-life celebrity couplings that generated audience titillation all their own. But it also had all the hallmarks of his most financially successful period as owner of Tower Productions, where the types of aspirants that the First Golden Age studios resisted for not being Euro-pretty enough were launched so stratospherically that the more old-school movie stars could only survive by retreating into hard-core sex-film projects. Nearly all of those teen-idol and bomba films are lamentably lost, but in SPKHM we can still see how Temyong Marquez’s wholesome-youngster formulas could weave their spell on enthralled movie fans: fateful coincidences, dramatic outbursts, pregnant secrets, a yearning for connection—so drenched in openly manipulative music-infused schmaltz that the final-act benevolent intervention of an affluent matron can be welcomed only in so far as it could help draw the proceedings to a close.
Note
[1] The other Artemio Marquez stamp would be a breakdown scene where the (usually female) character would hysterically sweep away all the contents atop a table. In Melanie Marquez’s next project with her father, the Regal Films production Nasaan Ka Inay? (Where Are You, Mother?, 1988), she apologizes to the partner of a sister she had wronged by literally wallowing in and gobbling down mud—the closest we have ever gotten to subconsciously approximating Divine in John Waters’s Pink Flamingos (1972), although Melanie might have to be grateful that apparently neither she nor her father witnessed what Divine actually scarfed down. A detailed recollection-cum-appreciation of this moment (in Filipino) was provided by Jerrick Josue David in his Linyang Pinoy, Hugot Pinoy feature on Facebook. For Susan Sontag’s “Notes on ‘Camp’” book source, see her anthology Against Interpretation (Farrar, Strauss & Giroux, 1966).
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Á!
Madonna of the Revolution
Lakambini [Noblewoman]
Directed by Arjanmar H. Rebeta
Written by Rody Vera
The biggest still-to-be-resolved controversy about the Philippines’s anticolonial revolution, the first in Asia, centers on the status of Andrés Bonifacio, founder of its liberation army, the Katipunan. Most adequately schooled natives would be aware that recognition of his stature as head of the country’s liberated territories was wrested by a faction that derided his status as uneducated and low-born, despite overwhelming evidence that he’d attained higher levels of historical and political awareness, a result of persistent self-education, than his critics. As a result of duplicitous maneuvering, he and his brother were subjected to a mock trial and summarily executed, their bodies never found despite an arduous month-long search covering two mountains by his widow, Gregoria de Jesús.
11011Also known as Oryang, de Jesus specified Lakambini as her nom de guerre, in acknowledgment of her husband’s position as Lakan or ruler. She accused agents of the usurpation forces of rape and was warned that she could be targeted for assassination. Julio Nakpil, one of her late husband’s lieutenants, married her and kept her safe, enabling her to survive nearly half a century after Bonifacio’s death. A lesser-known fact is that Bonifacio had appointed her his Vice President, which would have made her his successor if the revolution had not been betrayed by Emilio Aguinaldo.
Rocco Nacino & Paulo Avelino (left) as the young Andrés Bonifacio and Julian Nakpil; and Spanky Manikan (right) as the elderly Julian Nakpil. [Screencaps by the author]
Lovie Poe (left) and Elora Españo (right) as the young Gregoria de Jesús. [Screencaps by the author]
Gina Pareño as the elderly Gregoria de Jesús. [Screencap by the author]
11011The only possible hesitation for most audiences, apart from the film’s formal novelty, would be the unremitting sadness of Oryang’s story: not only was she, like the revolution, violated by the very people expected to support her cause, she also lived through all three periods of vicious colonization, dying during World War II before the country attained any form of liberation. She allows herself some consolation in hearing the news of the failure of the fraudulent president’s attempt to legitimize his bloody power-grab via national elections, but issues perhaps the most important historical principle ever made by any Philippine political entity: that history, in its own time, will unmask hidden iniquity (preceding by a few decades Martin Luther King’s much-quoted statement on the arc of the moral universe bending toward justice).
11011Yet the filmmakers involved in the project had been capable in the past of creating difficult reflexive material with light-handed, even comic applications.[1] The daring with which they packaged the narrative of Gregoria de Jesús has not only accurately represented her as a polysemic figure, capable of addressing folks from several generations and persuasions and possibly even nationalities; it has also made her recognizable to millennial audiences, with their preference for experiencing multimedia banter and tolerance for crisscrossing various levels of reality. Lakambini has enabled her to step into the here and now, and the pleasant surprise is that her messages continue to resonate.
Note
Previously published July 27, 2025, in The FilAm. Non-essential disclosures: I was present during the feature film’s first day of shooting, intending to occasionally attend in order to observe a post-celluloid production, since the technological transition to digital occurred while I was busy writing my doctoral dissertation. I was also chair of the board of jurors during the short film festival where Arjanmar H. Rebeta’s entry (see note below) won several prizes. Finally, before production started, I wrote “Theater, Film, & Everything In-Between,” effectively an introduction to Two Women as Specters of History: Lakambini and Indigo Child by Rody Vera (Ateneo de Manila University Press, 2019), the annotated and translated screenplays of two prizewinning films; the book, also a prizewinner, was edited by Ellen Ongkeko-Marfil.
[1] Each of the names who directorially participated had works that may be classified as reflexive but in differing respects: Ellen Ongkeko-Marfil’s last completed film, Indigo Child (2016), was a documentation of a restaged play; Arjanmar H. Rebeta’s previous work, “Libro for Ransom” (2023), was a short film on an investigative journalist’s pursuit of the truth behind the disappearance and recovery of the novels of José Rizal in 1961. Jeffrey Jeturian had two titles, Tuhog (Larger than Life, 2001) and Bikini Open (2005), the first a tracking of the process of the adaptation of a rape case for a commercial film project and the second a mockumentary on a beauty contest.
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